Jonathan writes in his
The world just changedblog about the real news:
Which is all to say, just when you thought you'd had the industry all figured out, good things happen - and although the coverage in the mainstream media seems focused on our adding Intel chips to our product line, I'd like to believe the real news is that Intel has agreed to add the Solaris operating system to theirs.
But the media seems to look more on the competion between AMD and Intel than to the real effects of this announcement. With the annoucement, we have partnership with both processor heavyweights. This can be only useful to push Solaris forward in the x86 sphere.
After some thoughts while sitting in an aircraft towards Dresden (yes, the customer not unrelated to announcement yesterday), i came to the conclusion, that the announcement yesterday evening can make it easier to sell AMD systems. Sounds counterintuitive, but there is a interesting effect in selling hardware: I call it the subterfuge effect. When there is a weakness in your portfolio, your argumentation is a subterfuge, when there is a strength your arguments are reasonable.
Nice example: Against a wide knows that TPC-C is not an indicator for system speed, it´s an function over the number of harddisks. When you have no or only an average TPC-C value, nobody believes you. Even when you explain it on bit level, many customers see this as an subterfuge. When you lead the TPC-C, the customer believes you, when you say: "TPC-C is utter bullshit". But obviously you wouldn´t do, as this would obliterate an selling point.
With AMD and Intel it´s the same. When you have only Intel or AMD, every argument for your point is only a subterfuge: "You say this, because you can´t sell us Intel". When you have both it´s a good advise.
So, the deal with Intel can actually help us to sell AMD systems.
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